About the Project
Assant is a startup media company based in Austin, Texas, United States. With a clear vision of producing engaging content focused on lifestyle, travel, and finance tips, Assant aims to become the go-to online media agency for the latest and trendiest "gists."
I'm honored to have been selected from a pool of creatives to oversee this project, from designing the logo to developing the user interface for their website and a potential mobile app planned for the near future.
Thought Process
At the project's outset, I held a discovery meeting with the client to fully understand their creative requirements and brand vision.
We decided on vibrant colors to appeal to a youthful audience, selecting three distinct color schemes representing Assent's sectors: Travel, Lifestyle, and Finance.
The project was captivating, and while there are still pending elements, I successfully completed the UI design for their website and an entire branding scheme for the brand.